Table of Contents
How many keywords are there in the app store?
When it comes to App Store Optimization (ASO), the Apple App Store is mostly a black box. One of the most important assets to play with to increase discoverability is the 100-character keyword field. You can fit some 8–12 keywords in there, which can be a real challenge.
How many keywords are good for SEO?
So target three to four keywords on the homepage to get the most SEO benefit. The easiest way to add more keywords to your homepage is to write longer content.
Are keywords important for SEO?
Optimizing your content with the proper keywords will help your website to rank higher, faster and gain more search engine traffic… And that’s because keywords play a major role in SEO. In fact, utilizing the right keywords can make or break your SEO strategy.
How many characters for keywords in Aso for iOS and Android?
You will only have 100 characters for keywords in ASO for iOS. With Google Play, there is no specific keyword field. However, the app description is searchable. For the best results in ASO for Android, utilize the most effective keywords in your description up to five times. But do not overdo it; otherwise, you could get penalized by Google.
What are the best keywords to use for iOS apps?
Keywords with high traffic that are used by a moderate number of apps are a better choice. Apple App Store and Google Play handle keywords differently. You will only have 100 characters for keywords in ASO for iOS. With Google Play, there is no specific keyword field. However, the app description is searchable.
How does the app store keyword algorithm work?
The algorithm also takes keywords from the App Store Connect Keyword Field (100-character keyword set) to index apps. Other elements (such as installs, conversion rates, reviews & ratings, etc.) are taken into account by the algorithm to make a proper ranking on apps targeting the same app store keywords.
What is Aso and how can it help my app?
Underestimated by many, ASO can help drive serious traffic to your app and convert that traffic into installs and active customers. Some research data shows that over 60\% of all apps are found by users simply by searching in the stores. Image courtesy of apptentive.