Table of Contents
How does a book cover affect sales?
The new, redesigned book covers generated 51\% more clicks than the originals. Overall, every single one of the books tested performed better with a new, professionally designed cover. Improvement in click-through rate ranged from 6\% on the low end, to 122\% on the high end.
Does the cover of a book matter?
The book cover needs to represent enough content about the genre and story that the reader knows exactly what they’re buying without being explicitly told. Author Pip Newling agrees, that the cover must always look like the story the book tells: Book covers seem to matter less when browsing and purchasing online.
How long do people look at book covers?
Bookstore browsers spend an average of 8 seconds looking at the front cover and 15 seconds studying the back cover before making a buying decision where your book goes straight to the cash register, not back on the shelf. Online bookstores such as Amazon reduce the decision time even further.
How can I design my own book cover?
The book design process in 7 steps —
- Understand the elements of a cover.
- Research the market.
- Choose a design direction.
- Figure out what the design needs to emphasize.
- Choose graphics and fonts.
- Collect feedback.
- Know what the printer needs.
Why does a book need a cover?
The cover of a book works as a salesman to its audience, and the cover needs to be recognised as an important tool – not just to service its original purpose, which is to protect and bind the pages of a book (you can read more about the evolution of the book cover in our blog here).
What makes a book cover successful?
Here’s what makes for a good book cover: Focusing on the big picture. Strong composition. An intriguing focal point. Clear title and subtitles.
Why do book covers matter?
Covers are the first bit of customer-facing marketing that your reader will ever see. They’re a shortcut—telling the reader in shorthand that they’ll like this book, that it’s in the genre they love to read, and that the person who wrote it is someone they can trust with their valuable (often limited) reading time.
What makes a book cover good?
It should be compelling. It should be visible and readable. AND it should be strengthened further by any additional visual elements on your cover. Your title, and any subtitles and taglines are going to play a pivotal role in selling your book.
How do you describe a book cover?
A book cover is any protective covering used to bind together the pages of a book. The term “Bookcover” is often used for a book cover image in library management software.
What is the purpose of a book sleeve?
Book sleeves are a must for any readers who take their books off the shelves and out into the world. These padded fabric pouches prevent all the creasing, marking, and (god forbid!) ripping that tends to happen to books that get carried around in a purse.
What is on a book cover?
The essential elements of a front cover include title and author name. Optional elements include the subtitle (if there is one) and photos, background images or graphics.
What does a good book cover need?