Table of Contents
What data does web analytics collect?
Data collected through web analytics may include traffic sources, referring sites, page views, paths taken and conversion rates. The compiled data often forms a part of customer relationship management analytics (CRM analytics) to facilitate and streamline better business decisions.
Who owns SimilarWeb?
Similarweb
| Area served | Worldwide |
| Founder(s) | Or Offer |
| Industry | Advertising, Information technology, Market Intelligence |
| Services | Web analytics, Web traffic |
| Revenue | $93.5 million(2020) |
Is SimilarWeb free?
Similarweb is the ultimate competitive digital intelligence tool for a complete 360-degree view of your industry, competitors, and customers. Try it now for free! Access website traffic and key metrics for any website, including engagement rate, traffic ranking, keyword ranking, and traffic source.
How do websites collect data from visitors?
- Review your website traffic reports.
- Ask your website designer to add a data form to your business website.
- Retrieve data from your merchant processor.
- Create an email registration form.
- Use cookies data.
How do I collect analytics data?
To start collecting basic data from a website:
- Create or sign in to your Analytics account: Go to google.com/analytics.
- Set up a property in your Analytics account.
- Set up a reporting view in your property.
- Follow the instructions to add the tracking code to your websiteso you can collect data in your Analytics property.
Is SimilarWeb a SaaS company?
Similarweb (NYSE:SMWB) is a web-analytics company that provides SaaS solutions for monitoring websites and improving marketing results. The company has seen strong momentum and acceleration of revenue growth – at the end of Q1, 43\% revenue growth.
Is SimilarWeb public?
Similarweb (NYSE:SMWB) went public just one month ago, raising $120 million at a valuation of $1.6 billion. The Israeli digital market intelligence company monitors web and mobile app traffic, providing analytics and digital insights, for businesses, enterprises, marketing professionals, and analysts.
Who are SimilarWeb competitors?
Top 10 Similarweb Alternatives & Competitors
- Semrush.
- Ahrefs.
- SpyFu.
- Moz Pro.
- Pathmatics.
- SE Ranking.
- Serpstat.
- ZoomInfo.
What is SimilarWeb used for?
What Is SimilarWeb? SimilarWeb is a tool that estimates the total amount of traffic different websites get. It allows you to see competitors’ top traffic sources, broken down into six major categories, including referring sites, social traffic, and top search keywords.
What is SimilarWeb and why should you use it?
In conclusion, SimilarWeb is one of the most relevant tools for digital marketing today. The data it offers helps you to know exactly the performance of your page (and your competitors), and therefore will help make better decisions in future campaigns.
What is similarsimilarweb’s “audience” data?
SimilarWeb’s “Audience” data focuses on what the site’s visitors do outside of that site itself. You can see the categories of interests they have, based on their activity outside of the web. For example, the top category it shows for Backlinko’s audience is “Online Marketing,” followed by “Computers, Electronics and Technology.”
Does SimilarWeb have Facebook ad traffic data?
One thing to keep in mind here is that SimilarWeb doesn’t have access to Facebook ad traffic data. SimilarWeb’s “Audience” data focuses on what the site’s visitors do outside of that site itself. You can see the categories of interests they have, based on their activity outside of the web.